Apple has two ads that pokes Windows right in (left?) eye… Recently Microsoft has decided to name the next Windows, “Windows 7” (instead of “XP” or “Vista”). Secondly, you might have noticed the Microsoft Vista ad campaign on TV (and elsewhere) recently as they have put quite a lot of money in the operation (building the Vista brand only to shelve it for the next windows). Apple’s point is: “it’s not going to fix Vista” – ouch. I’m not a Mac OS X lover or a Vista hater, but I have to admit that Apple is clearly outmarketing Microsoft.